India is one of the world’s largest exporters of counterfeit goods, costing the global economy over $3 trillion. In this episode of the Build On Blockchain By The Core Report Special Edition, Govindraj Ethiraj speaks with Sumit Goswami, CEO and co-founder of Arvo, a blockchain startup tackling India’s counterfeit crisis head-on. From fake medicines to counterfeit auto parts, Arvo is using blockchain, AI, and traceability to build trust in India’s supply chains. Discover how this Indian startup is working with pharmaceutical companies and government programs like Jan Aushadhi to ensure product authenticity. Learn how digital product passports, secure QR codes, and decentralised data can help fight fakes and protect consumers. Whether you're in tech, manufacturing, pharma, or policy, this conversation reveals what’s broken in India’s supply chains—and what it takes to fix it. Watch till the end for insights on blockchain applications, AI-powered traceability, and how startups like Arvo are building real-world solutions to one of India’s most complex problems. India’s $3 trillion counterfeit crisis affects everything from medicines to auto parts. This episode of Build On Blockchain by The Core Report shows how Arvo is using blockchain, AI, and traceability to rebuild trust in broken supply chains. Don’t miss this deep dive into fake products, digital product passports, and real-world innovation. #counterfeitgoods #supplychaintech #TheCoreReport #BuildOnBlockchain #indiabusinessnews #TheCore Join The Core Insider to get access to perks: https://www.youtube.com/channel/UCzXJw6XkwZulY4nigdtvs4Q/join Listeners! We await your feedback: https://tinyurl.com/TCR-Listener-Survey The Core & The Core Report is ad supported & FREE for all readers & listeners. Write in to shiva@thecore.in for sponsorships & brand studio requirements. For more of our coverage check out thecore.in (https://www.thecore.in/) Support the Core Report (https://tinyurl.com/Support-the-Core-Report) Join & Interact anonymously on our WhatsApp channel (https://tinyurl.com/The-Core-WhatsApp-Channel) Subscribe to our Newsletter (https://www.thecore.in/newsletters/thecorenewsletter) Follow Us on Social Media for More Updates: Twitter (https://twitter.com/the_core_in) Instagram (https://www.instagram.com/the.core.in/) Facebook (https://www.facebook.com/thecore.biz/) Linkedin (https://www.linkedin.com/company/thecore-in) Youtube (https://www.youtube.com/@thecore_in)